{"id":406017,"date":"2026-10-21T09:26:17","date_gmt":"2026-10-21T07:26:17","guid":{"rendered":"https:\/\/radiociutat.com\/programes-podcast\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\/"},"modified":"2026-10-21T09:26:17","modified_gmt":"2026-10-21T07:26:17","slug":"jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou","status":"publish","type":"post","link":"https:\/\/radiociutat.com\/es\/ultimas-noticias\/cronicas\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\/","title":{"rendered":"Jordi Hereu participar\u00e1 en una jornada estatal sobre turismo senior en Salou"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Salou acoger\u00e1 el pr\u00f3ximo 6 de noviembre una jornada de \u00e1mbito estatal para analizar las <strong>oportunidades del turismo senior y su potencial<\/strong> para desestacionalizar la actividad tur\u00edstica. El encuentro tendr\u00e1 lugar a las 9.30 horas en el Teatro Auditorio de Salou y contar\u00e1 con la participaci\u00f3n del ministro de Industria y Turismo, <strong>Jordi Hereu<\/strong>, as\u00ed como de representantes institucionales y expertos del sector.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La jornada, titulada *Turismo Senior: Oportunidades y tendencias de un mercado en expansi\u00f3n*, est\u00e1 organizada por la Fundaci\u00f3n M\u00e1s S\u00e9nior, con la colaboraci\u00f3n del Ministerio de Industria y Turismo y el Ayuntamiento de Salou. Entre los participantes tambi\u00e9n estar\u00e1 el alcalde del municipio, <strong>Pere Granados<\/strong>, y el presidente de honor de la fundaci\u00f3n, Jos\u00e9 Luis Bonet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El programa abordar\u00e1 los <strong>nuevos h\u00e1bitos de consumo y las preferencias de los viajeros de m\u00e1s edad<\/strong>. Seg\u00fan el Observatorio Cetelem de 2025, el 74% de las personas mayores de 55 a\u00f1os contrat\u00f3 servicios relacionados con los viajes y el turismo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El soci\u00f3logo Juan Carlos Alcaide presentar\u00e1 un estudio sobre las tendencias del mercado senior, mientras que el exjugador de baloncesto <strong>Fernando Romay<\/strong> participar\u00e1 con una ponencia sobre el nuevo turista senior.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La iniciativa se enmarca en la <strong>estrategia de Salou para atraer visitantes durante todo el a\u00f1o<\/strong>, diversificar la oferta y reducir la dependencia de la temporada alta.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Salou acoger\u00e1 el pr\u00f3ximo 6 de noviembre una jornada de \u00e1mbito estatal para analizar las oportunidades del turismo senior y su potencial para desestacionalizar la actividad tur\u00edstica. El encuentro tendr\u00e1 lugar a las 9.30 horas en el Teatro Auditorio de Salou y contar\u00e1 con la participaci\u00f3n del ministro de Industria y Turismo, Jordi Hereu, as\u00ed [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":406013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13688],"tags":[13749,16095,13802],"class_list":["post-406017","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cronicas","tag-salou-2","tag-tarragona-es","tag-turisme-ar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Jordi Hereu participar\u00e1 en una jornada estatal sobre turismo senior en Salou - R\u00e0dio Ciutat de Tarragona<\/title>\n<meta name=\"description\" content=\"Salou acoger\u00e1 el pr\u00f3ximo 6 de noviembre una jornada de \u00e1mbito estatal para analizar las oportunidades del turismo senior y su potencial para\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/radiociutat.com\/es\/ultimas-noticias\/cronicas\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jordi Hereu participar\u00e1 en una jornada estatal sobre turismo senior en Salou\" \/>\n<meta property=\"og:description\" content=\"Salou acoger\u00e1 el pr\u00f3ximo 6 de noviembre una jornada de \u00e1mbito estatal para analizar las oportunidades del turismo senior y su potencial para\" \/>\n<meta property=\"og:url\" content=\"https:\/\/radiociutat.com\/es\/ultimas-noticias\/cronicas\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\/\" \/>\n<meta property=\"og:site_name\" content=\"R\u00e0dio Ciutat de Tarragona\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rctgn\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-21T07:26:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/files.radiociutat.com\/rctgn\/wp-content\/uploads\/2026\/10\/ajuntament-salou.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Redacci\u00f3\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RCTgn\" \/>\n<meta name=\"twitter:site\" content=\"@RCTgn\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redacci\u00f3\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/ultimas-noticias\\\/cronicas\\\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/ultimas-noticias\\\/cronicas\\\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\\\/\"},\"author\":{\"name\":\"Redacci\u00f3\",\"@id\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/#\\\/schema\\\/person\\\/04b6638f9d2a9ea77408db76c5d8f0b5\"},\"headline\":\"Jordi Hereu participar\u00e1 en una jornada estatal sobre turismo senior en Salou\",\"datePublished\":\"2026-10-21T07:26:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/ultimas-noticias\\\/cronicas\\\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\\\/\"},\"wordCount\":241,\"image\":{\"@id\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/ultimas-noticias\\\/cronicas\\\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/files.radiociutat.com\\\/rctgn\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/ajuntament-salou.jpg\",\"keywords\":[\"Salou\",\"Tarragona\",\"Turisme\"],\"articleSection\":[\"Cr\u00f3nicas\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/ultimas-noticias\\\/cronicas\\\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\\\/\",\"url\":\"https:\\\/\\\/radiociutat.com\\\/es\\\/ultimas-noticias\\\/cronicas\\\/jordi-hereu-participara-en-una-jornada-estatal-sobre-turismo-senior-en-salou\\\/\",\"name\":\"Jordi Hereu participar\u00e1 en una jornada estatal sobre turismo senior en Salou - 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